The eCommerce Manager’s Website Optimisation Playbook
Uncover the website issues holding back your sales with this clear, actionable plan for optimising any ecommerce website.
Find What's Losing You Sales
Once you've read, you'll be able to:
- Define your KPIs: Pinpoint the metrics driving your growth (or lack thereof).
- Create customer personas: Understand your audience for better-targeted improvements.
- Use customer feedback tools: Collect and analyse the insights that matter.
- Work with heatmaps and recordings: Spot hidden friction in user behaviour.
- Use an optimisation framework: Turn your data into testable, revenue-boosting changes.
Plus, gain access to our message mining GPT to:
- Analyse customer feedback at scale.
- Surface actionable insights in minutes.
- Focus on fixes that increase revenue.
Get the Ultimate Guide to Optimising Your Ecommerce Website
100% certain your website's conversion performance is the best it can possibly be? If you are, put your feet up - you, my friend, have completed ecommerce. If not, this is the playbook you need.
Use a methodical checklist and optimisation framework to find every conversion leak and fix it. Get shoppers buying now, buying more and buying again.
Built for eCommerce teams who want faster decisions and more, quicker conversions.
- Choosing a selection results in a full page refresh.
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CRO Insights Service
Uncover the reasons why visitors don't make a purchase and identify the key areas to fix first.
CRO Implementation
Going from Insights to Action with our in-house Design, Development, and CRO strategy team.
Shopify Redesign
Conversion-led Shopify rebuilds that convert traffic into buyers.
Design Consistency Checklist
A practical checklist to identify design inconsistencies that reduce trust, increase friction, and hurt conversion rates.
The FOMO Formula Cheatsheet
A practical cheatsheet for adding credible urgency that reduces hesitation and increases conversion.
10 CRO Myths Debunked
Debunk 10 common CRO myths and learn what actually drives conversion rate improvements.
The Anatomy of the Perfect Product Page
Proven product page blueprint to increase conversions.
The CAC Defence Checklist
The checklist that shows you how to make your website finally pull its own weight, so you can scale without getting slaughtered by rising Customer Acquisition costs.
The A/B Testing Kit v1.2
A practical tool for running effective eCommerce optimisation experiments. Designed from the format we use at Blend - to focus your thinking, measure what matters.
Card Sorting Research Simulator
Run detailed card sorting research in under 3 minutes to improve navigation, boost conversions, and skip the £10k fee.